著者典拠情報

標目形：
Lovelock, Christopher H.
属性：
Personal
から見よ参照形：
ラブロック, C. H.||ラブロック, C. H.
Lovelock, Christopher
注記：
His Cases in public and nonprofit ... c1977: t.p. (Christopher H. Lovelock; assoc. prof., Harvard Business School)
EDSRC:Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock (World Scientific, c2016): About the authers (The late Christopher Lovelock was one of the pioneers of services marketing. ... From 2001 to 2008, he had been an adjunct professor at the Yale School of Management, where he taught services marketing in the MBA program;Professor Lovelock's distinguished academic career included 11 years on the faculty of the Harvard Business School and two years as a visiting professor at IMD in Switzerland. He has also held faculty appointments at Berkeley, Stanford, and the Sloan School at MIT, as well as visiting professorships at INSEAD in France and the University of Queensland in Australia)
著者典拠ID：
DA03020525


1.

図書
図書
1. Problems in marketing. 6th ed
[compiled by] E. Raymond Corey, Christopher H. Lovelock, Scott Ward
出版情報: New York : McGraw-Hill, c1981
シリーズ名: McGraw-Hill series in marketing
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2.

図書
図書
2. 公共・非営利のマーケティング
C.H.ラブロック, C.B.ウェインバーグ著 ; 渡辺好章, 梅沢昌太郎監訳
出版情報: 東京 : 白桃書房, 1991.6
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