1.

図書
図書
1. Advertising and sales promotion strategy
Gerard J. Tellis
出版情報: Reading, Mass. : Addison-Wesley, c1998
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2.

図書
図書
2. Marketing management : analysis, planning, implementation, and control. 6th ed (: pbk)
Philip Kotler
出版情報: Englewood Cliffs, NJ : Prentice Hall, c1988
シリーズ名: The Prentice-Hall series in marketing
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3.

図書
図書
3. Marketing management : strategy and action
Henry Assael
出版情報: Boston, Mass. : Kent Pub. Co., c1985
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4.

図書
図書
4. Marketing management : analysis, planning, implementation, and control. 7th ed (: pbk)
Philip Kotler
出版情報: Englewood Cliffs, N.J. : Prentice-Hall, c1991
シリーズ名: The Prentice-Hall series in marketing
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5.

図書
図書
5. Distribution : planning and control
David Frederick Ross
出版情報: New York ; Tokyo : Chapman & Hall, c1996
シリーズ名: Chapman & Hall materials management/logistics series
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