Cases in consumer behavior

QRコード(所蔵情報)

フォーマット:

図書

責任表示:

F. Stewart DeBruicker, Scott Ward

言語:

英語

出版情報:

Englewood Cliffs, N.J. : Prentice-Hall, c1980

形態:

xii, 415 p. : ill. ; 24 cm

著者名:

書誌ID:

BA13148642

ISBN:

9780131183568 [0131183567]

子書誌情報

所蔵情報

タイトルが類似している資料

詳細

主題:	Consumer behavior--Case studies; Marketing research--Case studies; Motivation research (Marketing)--Case studies
分類・件名:	LCC : HF5415.3 DDC : 658.8/34 LCSH : Consumer behavior -- Case studies LCSH : Marketing research -- Case studies LCSH : Motivation research (Marketing) -- Case studies
LCCN:	79017111
注記:	Includes bibliographical references and index
登録日:	2009-09-25

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2 図書 Marketing research : measurement and method : a text with cases Tull, Donald S., Hawkins, Del I. Macmillan	8 図書 Consumer behavior : adapting and experiencing Woods, Walter A. North Holland
3 図書 Consumer behavior and the practice of marketing Runyon, Kenneth E., Stewart, David W. Merrill Pub. Co.	9 図書 Consumer behavior and marketing management Myers, James H., Reynolds, William H. Houghton Mifflin
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5 図書 Consumer behavior Wilkie, William L. Wiley	11 図書 Handbook of consumer behavior Robertson, Thomas S., Kassarjian, Harold H. Prentice-Hall
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