Strategic marketing cases and applications

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Strategic marketing cases and applications. 2nd ed

フォーマット:

図書

責任表示:

David W. Cravens, Charles W. Lamb, Jr

言語:

英語

出版情報:

Homewood, Ill. : R.D. Irwin, 1986

形態:

xxi, 803 p. : ill. ; 25 cm

著者名:

シリーズ名:

The Irwin series in marketing <BA0019742X>

書誌ID:

BA09871631

ISBN:

9780256033717 [0256033714]

子書誌情報

所蔵情報

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詳細

主題:	Marketing--Case studies
分類・件名:	LCC : HF5415 DDC : 658.8/02 LCSH : Marketing -- Case studies
LCCN:	85060246
注記:	Includes bibliographical references
登録日:	2017-02-27

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